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Papers On Business - Management
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A Manager's Personal Development
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A 7 page paper discussing the usefulness of the Myers-Briggs Type Indicator (MBTI) in solidifying "who" an individual is and how that increased self-awareness can be used to improve leadership abilities. The paper explores personal history, strengths, vision and values of a real person (the writer) in light of MBTI categorization, and how that person can use the information to grow both professionally and personally. The paper concludes with specific steps for the student in how to arrive at his own assessment of himself, using his greater self-awareness in leadership. Bibliography lists 3 sources.
Filename: KSmgrPersDev.wps

A Managerial Plan for Diversity
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A fictitious, 8 page plan for a model company to incorporate an emphasis on diversity in its human resources. A detailed strategy, blueprint for implementation, etc; are all included in this well-structured presentation. Bibliography lists 2 helpful sources.
Filename: Manadiv3.wps

A Market Analysis of a New Product
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This 10 page paper is a market analysis of a new product. A new beer La Militante, launched onto the Canadian market in 2004 is examined, the paper looks at what the product is, the potential market, how the market is segmented and the way the product is designed to appeal to some of these segments. The bibliography cites 2 sources.
Filename: TEnrewbeer.rtf

A Marketing Analysis of the King David Hotel
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This 6 page paper examines this hotel, and the corporation that owns it, in respect to its strategy. Many concepts are discussed in a ten part paper designed by a student. Items included involve history, strategic evolution, company mission, a five forces analysis and international aspects of the business. Many facts about the business are included in this paper that is chock full of information. Bibliography lists 6 sources.
Filename: SA401KDH.rtf


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