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Apple; Marketing and Organization
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This 3 page paper looks at the way that Apple markets itself, considering iMacs as well as iPods and iTunes. The paper is written as bullet points and is suitable for use preparing a presentation. The bibliography cites 2 sources. The bibliography cites 2 sources.
Filename: TEapplemark.rtf

Apple; Marketing and Organization
[ send me this paper ]
This 3 page paper considers how Apple markets itself and the way this has adapted sand evolved over time, including the impact of iPods and iTunes and the support of the organizational structure e for the strategies employed. The bibliography cites 3 sources.
Filename: TEapplemark1.rtf

Apple; Marketing and Position
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This 9 page paper looks at different aspects of Apple Inc including marketing, market share, positioning and market strategies. The first part of the paper develops three personas representing target markets for the iPod, the iMac and ITunes. The second part of the paper examines the way ITunes has been marketed using the 4 P's model and then utilizes the 6 M framework to assess an iTunes promotion. The third part of the paper briefly considers the strategic reasons behind the launch of the iPod and iTunes. The bibliography cites 9 sources.
Filename: TEapitunem.rtf

Applicability of Magnet Hospitals to the Canadian Health Care System
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A 16 page paper primarily discussing the qualities of magnet hospitals and the process of achieving certification. Any quest to decrease costs while simultaneously increasing quality is a worthwhile pursuit in today's environment, but the many manufacturers failing in their attempts to implement TQM in the past can attest to the fact that there are pitfalls in the process. Magnet certification is tried, proven and documented, and has been shown to benefit nurse recruitment and retention efforts. Though the fiscal structure of health care in the US and Canada are very different, the goals of each are the same. Magnet certification can be applied to Canadian health care with only minimal alteration. Bibliography lists 16 sources.
Filename: KSmagnet.wps


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