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Papers On Business - Management
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BCG; AXA
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This 7 page paper uses the concept of the Boston Consulting Group matrix to examine the multinational financial services company AXA. The paper looks at the categories of shooting stars, cash cows, dogs and question marks to examine the different business units and consider the current and potential future strategies. The bibliography cites 10 sources.
Filename: TEBOSAXA.rtf

Beachy Kites Startup
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A 5 page paper forming a retail specialty kite store. Included in consideration are company background, mission, market analysis, description of products and financial requirements. Breakeven is seen to be the sale of 29 units monthly, and the store is shown as being profitable within four months of opening. Bibliography lists 3 sources.
Filename: KSkites.doc

Beam Research Analysis
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This 6 page paper is based on data supplied by the student. The paper examines the results of market research that has been undertaken by a recruitment company in order to assess what the job seekers clients want and how they are using the web site. The information is used to make marketing recommendations. The bibliography cites 2 sources.
Filename: TEbeamres.rtf

Becoming A Multinational Company
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A 5 page paper. The writer discusses many of the issues a company must consider before becoming a multinational company. Issues discussed include: differences in the governments of host nations, labor, cultural differences and planning. Examples are provided. Bibliography lists 7 sources.
Filename: PGgoglo.wps


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