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Papers On Business - Management
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Business and Marketing Plan: Portable Printer
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A 5 page paper providing a mission statement, SWOT analysis, business and marketing plan for the PalmPrint, a truly portable printer designed for use with handheld computers. The PalmPrint represents the next generation of miniaturization of computer peripherals. It will appeal to the “gadget conscious” for early sales; it will appeal to serious users for sustainable growth and development because of the value it offers the user. The new generation of handheld computers elevates the class from PDA to true computer when adding a folding keyboard; addition of the PalmPrint completes the set. Bibliography lists 5 sources.
Filename: KSmktgMobPrint.rtf

Business and Marketing Questions
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A 6 page paper answering three questions addressing market segmentation; how the product life cycle affects promotion; and why marketers might be unable to put theory into practice. Bibliography lists 4 sources.
Filename: KSmktgBiQues.rtf

BUSINESS AND SOCIETY
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This 10-page paper outlines business and its uneasy relation to the society in which it functions. Topics discussed include the contemporary relationship between business and society, social issues and pressures on today's business; a business' relationship with its shareholders and stakeholders, business and technology and entitlement. Bibliography lists 4 sources.
Filename: MTbuanso.rtf

Business and the Environment
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11 pages in length. This thought-provoking paper takes a hard look at the effect upon the environment by corporations, and what their actions should be based on moral and ethical obligations to the environment. Bibliography lists 12 sources.
Filename: JGAenvbs.wps


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