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Papers On Communications, Media, Theory, Etc
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British Telecom; Advertising So the Audience Understands the Message
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This 5 page paper looks at the way British Telecom are advertising and discusses this with reference to the following quote “New theory suggests that customers does not merely decode an advertising message, but creates or co-creates the message”. The bibliography cites 8 sources.
Filename: TEBTaudi.rtf

Broadband Internet and Broadcasting:
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This 4 page paper examines the role of Broadband Internet and its increasing influence. This paper furthermore explores how this trend will impact the broadcasting industry now and in the future. Bibliography lists 3 sources.
Filename: GSBroadb.rtf

Broadcast Cable
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Approximately 3 pages describing the technology of broadcast cable; provides an excellent technical overview of how the system works. No Bibliography.
Filename: Brodcabl.wps

Broadcast Media in Mexico.
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(10pp) Tensions between civic-political and socioeconomic-interest-based organizing have created fertile terrain for state initiatives to keep challengers from civil society off balance, correspondingly this also puts a strain on media, and non-bias reporting. Historically as well as currently, the more sophisticated government response has been to offer incentives to movements to sacrifice their civic agendas in favor of their social agendas. At the same time, each radical reform movement was cut short by government official repression, which in turn explains the Costa Grande's parallel cycles of armed peasant resistance from the Partido de los Pobres in the 1960s to today's Ejercito Popular Revolucionario. Bibliography lists 9 sources.
Filename: BBmexmed.doc


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